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Monday, September 08, 2008 | |||
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LIBRARY
Welcome to the Wolf Mailing and Marketing Services Library. Very little information is supplied by most mailing services. Many mailing companies assume you know everything there is to know about direct mail. You now have a mini-resource for some of the most common issues facing marketers using direct mail. Feel free to download, print, or share this information.... then call Wolf Mailing and Marketing Services for all your mailing needs (405) 239-6245.
DIRECT MAIL
CLEANING UP YOUR DATABASE WITH THE HELP OF USPS How to clean up your mailing list with the help of the United States Postal Service and Ancillary Service Endorsements LASER TIPS - ACHIEVING HIGH QUALITY LASER MAILINGS This document is to help insure the highest quality of reproduction for personalized mail generated by laser printing at Wolf Mailing and Marketing Services. LASER TIPS - USPS RESPONSE ON GHOSTING Dan Aykroyd and Bill Murray weren't called in for a "Ghost busting" exercise recently as a special Task Force mounted a search and destroy mission for "ghosts" of a different sort. NARROWING THE LIST REFINING YOUR LIST QUANTITY TO MEET YOUR BUDGET Too many names? You have different ways you can decrease your count to achieve the quantity you have budgeted. OOOPS !! COMMON MISTAKES MADE BY THOSE USING DIRECT MAIL Are you getting the most out of your mailings? Read these and avoid costly errors. BEWARE OF HOLIDAY COLORS Is your holiday mailing colored correctly? Learn about new technology that the post office use on your mailing. LARGER POSTCARD MAY BE SAME POSTAGE Identifying the maximum size for a postcard before you are charged more postage can be confusing. Find out how you can send bigger postcards at the regular postcard rate. MAILING TIPS Making sure your package reaches it's destination can be a chore. Knowing what your mailing needs to smoothly sail through the USPS's system is simply a click away. USPS CLOSED The United States Post office will be closed ten days this year. COURTESY REPLY MAIL What is Courtesy Reply Mail? How can it help your business? What is involved in getting started? Why will your customers thank you? Answers, Answers, and Answers are a click away. DESIGNING FOR DISCOUNTS The USPS provides numerous options and discounts that comprise your total postage. Find out what how to get the best price for your mailing. OUR CONFIDENTIALITY AGREEMENT: MAIL WITH CONFIDENCE LIST USAGE & NON-DISCLOSURE AGREEMENT - A letter of confidentiality from Wolf Mailing and Marketing Services, Inc.. USPS POSTAL FORMS The United States Postal Service has a complete list of postal forms on their website PERMIT INDICA: FREE USE OF WOLF PERMIT These permits have been provided for your convenience. The use of Wolf Mailing's permit is free as longs as you use Wolf Mailing to prepare your mailings. DIRECT MAIL TOPPLES NEWSPAPER 2ND YEAR Direct Mail is proving to be such an effective medium it surpassed newspaper for advertising expenditures two years in a row. DIRECT MAIL ON IT'S WAY OUT? NOT SO FAST! The power of the printed word is hard to beat. So is the “personal” touch afforded by the delivery of a direct mail piece into the hands of prospects. EMAIL MARKETING OUR EMESSAGING POLICY What is unsolicated emails? How do we handle our eMessaging system? HOW TO MAKE HTML EMAILS You can learn how to change a web page into a html eMail. Read these simple steps to get started. HOW TO MAKE HTML EMAILS - PART 2 Still confused by the code needed for a html email? Each line is explained and a html email template you can use in your business for free is provided. WHAT CAN YOU TRACK WITH HTML EMAILS? Have you been told that HTML eMails can track everything? Wish you knew what all those tracking terms really mean? What information do really need to track so you don't get information overload? Here is the reports I would look for in an email marketing program and what they do. FUNDAMENTALS OF EMAIL MARKETING Interested in learning the basics of email marketing? Answer your questions with this PDF Download. Call 405-239-6245 or email us for your free pamphlet "Fundamentals of eMail Marketing". | ||
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WOLF MAILING AND MARKETING SERVICES, INC.
3905 NW 36th Street - Oklahoma City, OK 73112 (405) 239-6245 or 1-800-305-8051 E-mail: info@wolfmailing.com |
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